This Page Cannot Be Found: Check Your Error Page Headers

I particulary enjoy exploring interesting search results in search of inspiration for new blog posts. Today we take a look at error pages indexed in Google, and discuss why having such pages indexed in search engines isn’t great. Finally, we wrap up with a look at tools that can tell you everything you need to know to detect and remedy the problem. Photo by: Clair Neal What’s wrong with this result? Let’s start by running a few queries in Google. We’re looking for pages that may appear to announce that…

Using If-Modified-Since and better expired content to avoid 404′s

On Friday, Rand at SEOmoz asked: “Are 404 Pages Always Bad for SEO?“ Recently, though, Lindsay and I were faced with a tough call on a consulting project. The client has a site that receives a ton of search queries, many of which map to their category and subcategory level pages (which are more landing pages than search query pages, but also serve to address the search keywords). The client also has a number of search pages that have no content (either because they’re for mis-typed, nonsense or mis-spelled searches…